Our interview with Ed Daly, NJ author of the 2011 book Cereal: Snap, Crackle, Pop Culture!
In this episode:
- Rob waking up from his trance,
- supermarkets carrying more than 90 different breakfast cereals,
- Ed’s reasons for writing his book,
- his favorite cereals (General Mills Rice Chex and Cinnamon Toast Crunch, Kellogg’s Special K, etc.),
- his least favorite cereals (Kellogg’s Hannah Montana and All-Bran)
- TV show and movie tie-ins,
- the lack of prizes in cereal boxes today,
- Kellogg’s Mueslix and the Eddie Murphy movie Meet Dave (2008),
- Ed’s opinion of Quaker Cap’n Crunch and various peanut butter flavored cereals,
- crunchy marshmallows in cereal,
- cereal box artwork, characters, and commercials,
- sugary cereals marketed as being healthy,
- Post Fruity Pebbles and Cocoa Pebbles melting in milk,
- cereal restaurants and Kellogg’s Pop-Tarts World in Times Square NYC,
- Ed’s milk-to-cereal ratio,
- his next pop culture project,
- and how much (or little) money an author makes from a book like this.
Buy Cereal: Snap, Crackle, Pop Culture on Amazon or Barnes and Noble
Follow Ed Daly on Twitter: twitter.com/ezeddaly
Visit Ed’s web site: cerealsnapcracklepopculture.tumblr.com
Download this episode:
35 minute MP3 file – 16 MB (right-click to save)
Listen to this episode:
i was unbelievably disappointed with this book. ed daly is on twitter and quite entertaining there; so i was expecting an analysis of the advertising campaigns and cereal mascots; along with the actual nutritional review of each cereal. what i got was an extreme close-up of each box with a list of ingredients. er… no.